Identity is this incredible invisible force that controls your whole life. It's invisible, like gravity is invisible, but it controls your whole life.

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Where focus goes, energy flows. And where energy flows, whatever you're focusing on grows. In other words, your life is controlled by what you focus on. That's why you need to focus on where you want to go, not on what you fear. When you next find yourself in a state of uncertainty, resist your fear. Shift your focus toward where you want to go and your actions will take you in that direction.

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If you want to take the island, then burn your boats. With absolute commitment come the insights that create real victory.

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If you talk about it, it's a dream, if you envision it, it's possible, but if you schedule it, it's real.

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Don't limit your challenges; challenge your limits. Each day we must strive for constant and never ending improvement.

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Feed and strengthen your body. Fear is physical. When you lift weights or go for a sprint, that energy flows back into your body and restores you to certainty.

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The only thing keeping you from what you want is your story about why you can't have it.

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As we develop new beliefs about who we are, our behavior will change to support the new identity.

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The only impossible journey is the one you never begin.

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Winners take imperfect action while losers are still perfecting the plan.

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