Top Trending Music Genres
Admin October 14, 2024
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What are the current music trends in 2024, what’s the
latest genre to blow up and demand people’s attention, and what on Earth is
Planet of the Bass? Let’s check out all that good stuff today.
Whether you’re a solo creator or part of an in-house
team, you’ll want to take note of the latest music trends. After all,
soundtracking’s as important for ads, movies, and big-budget productions as it
is for social media nowadays — trending sounds on platforms like TikTok can
turn unknown users into stars overnight.
So, without further waffle, let’s cover the six latest music trends we think you should watch out for in 2024. Here they are
- Cinematic stings
- Acoustic music
- Comedy songs
- Left-of-center samples
- Jazz/soul/electronica hybrids
- AI in music
Trend 1: Cinematic stings will give short-form video the edge
Short-form content has exploded since the internet’s rise
from the desktop and into your hand. In fact, over the past 15 years, our
attention spans have waned from an average of 12 to just 8.25 seconds. This
puts an immense amount of pressure on any content you put out, and has led to a
leveling-up in the short-form content arena.
Over the coming year, we’re predicting an even sharper
increase in the usage of cinematic, ‘trailer’-like music in short-form content.
Take a look at the video below for a flavor of what we mean: Will Paquin’s
gorgeous, bite-sized Summer Loop 4 soundtracks the montage, giving viewers that
espresso shot of the season as the train rolls through the Scottish Highlands.
It’s irresistible!
Trend 2: Acoustic music will make a quiet comeback
Electronic music is huge, and it gets its claws
everywhere — even Taylor Swift, who made her name as a country-pop star, made
the jump to squelchy electronic pop long ago. However, in a world saturated by
bleepy machines and AI-generated deepfakes, people cling to things that are
real.
That’s why Tyler Childers’ Jersey Giant became such a
viral hit in 2023. It’s a simple, lovely country song, allowing room for other
musicians to put their own spin on it. Artists like Evan Honer and Julia
DiGrazia gave it a new lick of paint at the end of 2022 — their cover blew up
on TikTok, which led to even more covers.
Trend 3: Comedy music will tickle ribs
Comedy music’s always been popular, and different
generations have different jokers. Whether that be Weird Al Yankovic or Spike
Jones, The Lonely Island or George Formby, the art of making music to spit your
coffee out to is a time-honored tradition.
And when it lands, it really lands. One of last year’s
oddest successes, Planet of the Bass, became one of the biggest songs on TikTok
in 2023. It achieved meme status and landed the song’s creator, Kyle Gordon, a
guest appearance at a Jonas Brothers gig.
The song works because it spoofs its chosen genre — ‘90s
Eurodance — so painfully well. Gordon is set to release a full album of comedy
songs this year, and if we were to put money on it, we reckon others will
follow suit.
Trend 4: Real-life or lesser-known samples will take off
Sampling makes for some of the most iconic, dance-worthy
drops and musical moments you’d care to remember. Everyone from Daft Punk to
Slipknot have used samples from movies, TV shows, and even field recordings to
give their music a lil’ extra juice.
And nobody’s changed the sampling game in recent years like Fred Again — the English DJ shot to fame in 2021 thanks to his unique take on cutting up others’ material. He used clips from everywhere: YouTube videos, FaceTime calls, his friend singing a baby to sleep.
It was a fresh, brutally honest approach that built him a
die-hard following. This heart-on-sleeve, ‘local’ approach to sampling looks
like something that’ll grow bigger across 2024, using everyday charm to connect
with audiences on a more personal level.
Trend 5: The continued rise of jazz/soul/electronica hybrids
Genres like jazz and soul don’t sound like they should
pair well with electronica, right? They seem like quite the opposite: organic,
often spontaneous performances that can’t be nailed down to a formula.
All the more surprising, then, when artists like Jitwam
make a mockery of genre and blend those things with ease. Dashes of jazz,
house, soul, and even punk creep into the Australian musician’s work, somehow
nailing them all. Like the previous sampling trend, this delicious mixture of
analog and programmable will probably see more traction in 2024.
Trend 6: AI in music keeps gaining traction
2023 was the year artificial intelligence went from a
high-flying concept to a mainstream buzzword. Despite a broader understanding
of what it is, its capabilities, and its weaknesses, the jury’s still out on
how much AI will impact the music industry going forward.
At a glance, though, AI within music has undoubtedly
become a ‘thing.’ It can be used to help generate ideas for new tracks, finish
unreleased material, and give old recordings a modern-day glow-up.
And stepping away from the artist side of things, AI is
being used in other exciting ways across the music industry. For example, we’ve
recently released a bunch of AI-equipped tools to help our users find the
perfect tracks for their project.
Take Soundmatch, which — in a matter of seconds — can
recommend tracks perfectly suited to each visual scene in your video. AI’s
capabilities are developing each day, helping you make decisions that’ll
lighten your workload and boost your creativity.